Question 6: Why is there so much growth and opportunity in wholesaling ladies’ workout clothing and fashion activewear also known as athleisure?
Team CajuBrasil Fitness.
Right: Renata Barbosa (Export Director)
Left: Vinicius Escobar (Executive Representative)
Vinicius: I think that the main growth of this scenario is where fashion is at the moment. I think, besides comfort, everybody is more aware of their health during the pandemic and in general. So basically, we have two situations. People are taking more care of their health and fashion is also adding to these sporty outfits. People are looking for comfortable athletic wear and they are also taking more care of their bodies. So basically when we have everything together it is natural to have this growth and interest.
Renata: Yes, that’s perfect. I agree with you. We are thinking of being comfortable and at the same time being fashionable and well dressed. And there’s nothing better than activewear.
Thales: Exactly agree with you as a lifetime athlete myself. But more importantly, what I tell people who ask for advice (because I’ve done several IronMan events), is that it’s not so much just about health and losing weight but it is also about the way it makes you feel.